Every now and then we like to highlight how our customers are using our SMS mobile marketing software in new and innovative ways. Today we look at Elevate, a forward-thinking church in Hawaii. While many churches, temples, and other religious groups have recently embraced text messaging, Elevate was one of our first customers to take advantage of the technology.
Objectives of Elevate's Mobile Marketing Campaign
Elevate is a Hawaii based church that exists to inspire a movement of caring and growing communities that fill Hilo and the nations of the earth with the worship of Jesus.
As a youth-focused, community-driven organization Elevate's outreach efforts extend far beyond the confines of a the traditonal church. As is common, many of its community members are constantly on the go, living hectic, modern lives. Elevate decided that a text messaging solution would allow them to quickly, effectively reach their members. Club Texting delivered that solution.
The Solution
Elevate signed up the church’s leaders, as well as members of the community. They built their text messaging list by highlighting their new SMS program at community events and services. With a large list of subscribers in hand, they began to send out text messages, in order to achieve a number of goals:
- Promoting Special Events: “REVO this sat. @ new venue: old farmer’s exchange – btwn downtown L&L & Sack n Save. Spread the word to everyone, REVO is on!!!
- Promoting Church Campaigns: “tonight the ‘elevate africa’ vision plus another night of intense worship. come ready to shake things up!
- Promoting Church Services / Prayer Groups: “gathering tonight @ hmc, pastor dwight on freedom, sweeeeet worship and lots of good fun at the café. See you there!"
The Results
Elevate continues to send text messages to its members on an almost weekly basis. As more and more people learn about and look forward to receiving these updates, Elevate's list is growing rapidly.
To learn more about text messaging solutions for churches, please visit Club Texting.